PRICING

AI Coaching Pricing: Transparent, fair, no hidden costs.

All prices net plus VAT. Cancel monthly, no annual contract required. Cloud hosting in Germany, GDPR-compliant.

Coach

The starter: AI coaching, standard scenarios and VIKI knowledge base for your team.

49 € / user / month
  • General Sales Coach (Text & Voice)
  • Standard scenarios (cold calling, discovery, objections, closing)
  • VIKI Knowledge Base (basic import)
  • Academy & learning paths
  • XP system & gamification
  • 100 coaching sessions / month
  • Cloud hosting DE (GDPR)
  • Email support
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Recommended

Pro

For teams that want to integrate, customize and build their own agents.

99 € / user / month
  • Everything in Coach
  • Opportunity Coach (deal preparation)
  • CRM integration
  • Email & calendar connection
  • Create custom scenarios
  • Create & link custom agents
  • VIKI extended (multi-source)
  • 300 coaching sessions / month
  • Priority support
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Enterprise

For corporations, academies and organizations with individual requirements.

Let's Talk
  • Everything in Pro
  • Consulting & content design
  • Hybrid learning journeys
  • On-premises / BYOK optional
  • Dedicated Customer Success Manager
  • SCORM / LMS integration
  • Unlimited scenarios & coaches
  • Custom usage limits
  • SSO, multi-tenancy, roles/permissions
Schedule a call

All prices net plus VAT. Monthly billing via Stripe. No setup fee for cloud packages.

Single User

For individual use on your own infrastructure with your own LLM keys.

29 € / month
  • viavendo.ai platform license
  • sales-coach.ai content package
  • Own LLM keys (BYOK)
  • Own hosting / infrastructure
  • Token costs self-managed
  • Community support
Contact us
Teams

Team / SMB

For teams up to 100 users on your own infrastructure.

500 € / month (platform)
  • viavendo.ai platform license (up to 100 users)
  • + 19 € / user / month content package
  • Own LLM keys (BYOK)
  • Admin dashboard & token monitoring
  • Own hosting / on-premises
  • Email support
Contact us

Enterprise

Unlimited users, full control, air-gapped possible.

Let's Talk
  • viavendo.ai platform license (unlimited)
  • Individual content package
  • On-premises / air-gapped
  • SSO, multi-tenancy
  • Dedicated support & CSM
  • SLA & individual contracts
Schedule a call

Self-hosting: Platform license via viavendo.ai + sales-coach.ai content package. LLM token costs are billed directly with the provider (BYOK). All prices net plus VAT.

For Partners & Resellers

Are you a trainer, consultant or enablement provider and want to sell sales-coach.ai as part of your offering? We have a dedicated partner model with attractive margins and recurring revenue.

Request partner model

FAQ about Pricing & Licensing

A session is a coaching conversation (text or voice) with up to 15 minutes of interaction. Multiple topics within one conversation count as one session.

You'll receive a notification at 80% usage. After that, additional sessions are billed at the overage rate (from 0.25 EUR/session). An upgrade to a higher package is possible at any time.

Yes. All cloud packages (Coach & Pro) can be cancelled monthly, without a minimum term. Enterprise contracts are individually negotiated.

With self-hosting, you use your own API keys for the AI models (OpenAI, Anthropic, Google, open source). Token costs are billed directly with the provider, not through us. This gives you full cost transparency and control.

For cloud packages (Coach & Pro) there is no setup fee. The standard setup is included. Individual customization (custom scenarios, deep knowledge integration, persona design) is billed as project effort.

sales-coach.ai supports OpenAI (GPT-4o), Anthropic Claude, Google Gemini and local open-source models. In the cloud package we select the optimal model. With self-hosting/BYOK you decide yourself.

For teams of 50+ users we offer individual pricing. Get in touch — we'll find a model that fits your team size.

Ready for the next step?

In a short conversation we'll clarify which package best fits your team — and what the ROI looks like for your sales organization.

Book a demo